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Home / Services / Retargeting & audiences

Retargeting that recovers revenue,
not just impressions

Custom audiences, LTV-based lookalikes, abandoned-cart sequences and cross-channel remarketing. The cheapest conversions you'll ever buy are people who already know you, we make sure they hear from you again, properly.

Book a free audit From A$1,200/mo · stacks onto any channel
What this covers

What retargeting management actually includes

Audience architecture first: we segment your visitors, engagers, cart abandoners and customer list into pools with different messages and different windows. Then the sequences, what someone sees on day 2 versus day 21 is planned, not accidental.

On the seeding side we build lookalikes from your best customers, top-decile LTV, not just anyone who bought once. Our internal study across 14 accounts found LTV-seeded lookalikes beat standard 1% LAL by 34% on cost per qualified lead.

Our guarantee: If we can't cut your blended CPA inside 45 days, month two is on us.

73
clients on this service
6
years running it
95+
projects delivered
5 days
typical time to launch
Pricing

What Retargeting & audiences costs

Prices exclude GST. Ad spend is separate and billed by the platform to your account, we never mark it up.

Standalone management

A$1,200 /month

Audience architecture, retargeting sequences across Meta + Google, frequency management and monthly segment reviews.

Full package pricing lives on the pricing page.

The process

How a Retargeting & audiences engagement runs

Same skeleton every time, different meat. Here's the order of operations.

Audience segmentation map on strategist's screen
  1. Data audit

    What's actually in your pixel events, customer lists and CRM. Most accounts are sitting on segments they never use.

  2. Audience architecture

    Pools built by intent and recency: cart abandoners, product viewers, video engagers, lapsed buyers, top-decile customers.

  3. Sequence design

    Message mapping by day, objection-handling on day 2, social proof on day 7, offer on day 14. Nobody sees the same ad six times.

  4. Frequency & exclusions

    Caps per pool, purchasers excluded instantly, windows sized to your actual buying cycle.

  5. LTV lookalikes

    Seed audiences built from your best customers, the ones who buy twice, not the ones who bought once in a sale.

  6. Monthly segment review

    Pool sizes, sequence performance, overlap checks. Audiences decay, we refresh them before they go stale.

Also worth a look

Other services from the studio.

From the accounts

Audience work, straight from the accounts

Compare services

Where Retargeting & audiences fits

ServiceFromBest forTime to first results
Meta Ads managementA$1,600/moDTC brands, lead gen3-6 weeks
Google Ads & YouTubeA$1,500/moHigh-intent demand capture2-4 weeks
TikTok AdsA$1,400/moDemand creation, younger buyers4-8 weeks
Retargeting & audiencesA$1,200/moRecovering lost buyers1-3 weeks
Ad creatives & copyA$950/moTeams with media coveredWeekly batches
Tracking & analyticsA$1,800 one-offData you can trust5-10 days setup
Analyst building LTV customer segments
Who's on your account

Senior people, every step

Four specialists run every account at Targeted Ads Studio, the same names you'll see on your weekly notes.

Daniel Mercer
Strategy lead

Owns the plan and the forecast. Signs off every structural change.

Mia Tanaka
Creative lead

Directs hooks, scripts and the weekly test batches.

Jonas Petrov
Tracking lead

Keeps server-side data clean so reports stay honest.

Renata Silva
Media buyer

In the accounts daily, budgets, bids, placement pruning.

FAQ

Retargeting & audiences questions

Yes, if the plumbing is right. Server-side events and first-party audiences recovered most of what the pixel lost, the accounts that suffer are the ones still relying on browser events alone.

It can, which is why we report retargeting incrementally where possible and keep frequency sane. Sequences designed by recency convert at genuinely different rates, that's measurable, not mystical.

That's where the best segments come from. Hashed uploads to Meta and Google, segmented by value and recency, plus the compliance setup so the data handling stays clean.

Warm audiences see ads repeatedly by definition, we rotate creative every 2-3 weeks and design sequences so the message evolves rather than repeats.

Pool sizes matter. Under a few thousand monthly visitors, retargeting works but can't carry a strategy alone, we'd pair it with prospecting or start with an audit to size the opportunity honestly.

How much revenue is leaking out the back of your funnel?

We'll map your actual audience pools in the audit and show you what a proper sequence would recover.

Call the studio
+61 7 3051 2849
Write to us
targetedadsstudio@gmail.com

Start with a free audit

Thirty minutes, your numbers, our honest read on whether Retargeting & audiences is the right spend.

Go to the contact form Back to pricing